In this unit, students will explore a variety of news media text, as well as articles and advertisements to uncover how persuasive strategies can be used to influence audiences. We explore the media through the conceptual lens of communication and perspective. We unpack how media texts use different techniques and approaches to express viewpoints and persuade audiences, with a focus on critical literacy. This exploration will culminate in students analysing media texts, including articles and advertisements. They will also use these persuasive strategies to finish the semester by creating their own rebuttal speech.